Saturday, July 19, 2014

Psychedelic Kicks: When PUMA and Solange Knowles Collaborate


After the overwhelming barrage of sneaker wedges, we thought we'd give up on couture kicks for a while. But thanks to the long anticipated PUMA and Solange Knowles collaboration, it looks like we're far from abstaining from the concept of fashion sneakers.



Puma x Solange Girls of Blaze Disc Rainforest Sneakers




Puma x Solange Girls of Blaze Disc Rainforest Sneakers




Puma x Solange Girls of Blaze Disc Rainforest Sneakers




Puma x Solange Girls of Blaze Disc Rainforest Sneakers


Puma x Solange Girls of Blaze Disc Rainforest Sneakers, $150



PUMA's Disc was launched back in 1992 and was popular for chucking the shoelaces concept out of the window. It features a specific closure technology with the use of a rotating dial (i.e. the disc), which tightens and loosens up internal wires for a custom fit. Very useful for particular runners out there.



Puma x Solange Girls of Blaze Disc Rainbow Sneakers




Puma x Solange Girls of Blaze Disc Rainbow Sneakers




Puma x Solange Girls of Blaze Disc Rainbow Sneakers




Puma x Solange Girls of Blaze Disc Rainbow Sneakers


Puma x Solange Girls of Blaze Disc Rainbow Sneakers, $150



Knowles' contribution was to revive it with her penchant for bold colors and unique patterns. Because really, who doesn't love psychedelic running shoes? The collaboration is named "Girls of Blaze" and comes in three variants: Rainforest, Rainbow, and Tire.



Puma x Solange Girls of Blaze Disc Tire Sneakers




Puma x Solange Girls of Blaze Disc Tire Sneakers




Puma x Solange Girls of Blaze Disc Tire Sneakers




Puma x Solange Girls of Blaze Disc Tire Sneakers


Puma x Solange Girls of Blaze Disc Tire Sneakers, $150



So what do you think? Is it this year's fashion sneaker?


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